One of the world’s most well-known basketball superstar, LeBron James has finalized a lucrative lifetime offer with US sporting product giant Nike as revealed last Monday by the organization.
The offer was explained by Nike as the biggest sole athlete deal in the history of the well-known brand.
The planet’s leader in sports apparel as well as in shoes, Nike revealed the deal with former NBA MVP LeBron James, which is regarded as the very first lifetime deal in the company’s 44-year history.
Nike published the subsequent brief statement:
“We can confirm that we have agreed to a lifetime relationship with LeBron that provides significant value to our business, brand and shareholders,” Nike explained.
“We have already built a strong LeBron business over the past 12 years, and we see the potential for this to continue to grow throughout his playing career and beyond.”
While there is no reported numbers in the most lucrative deals in the history of Nike, sources knowledgeable about the agreement informed ESPN that the deal with LeBron James quickly surpassed the $300 million 10-year-old deal when Nike signed with Oklahoma City Thunder forward Kevin Durant.
Nike earlier inked LeBron James to a lucrative seven-year $90 million offer 2003, has produced thirteen models of LeBron’s trademark shoes. Based on Forbes estimates, “The King” is regarded as the 6th top earning athelete on the planet raking in yearly revenue of $64.8 million and also the Cavalier’s star’s value is believed at approximately $300 million.